“I started working with Georgia because I was so exhausted and overwhelmed by the pressure to ‘do’ social media on top of my actual job.

Her expertise and tailored approach means I just get to do the work I’m good at. Georgia has taken the mental load off my plate – I don’t want to know how the algorithms work! I want them to work for me. 

I’d definitely recommend working with Georgia for any creative or independent freelancer who is suspicious that these platforms and tools are using them instead of the other way around.”
Bri lee, author.

Social Strategy

How do you actually know if your content brings you customers?

Social isn’t just a channel anymore. It’s foundational to how brands operate and shape reputation, drive culture, and directly impacts commercial outcomes.

I help brands set the national vision, drive commercial growth and convert cultural relevance into measurable business impact.

I track the data, find the patterns and let you know which platforms are worth your time.

I work with you to stay consistent with your social media schedule and lessen content overwhelm.

Services

– Social media strategy for new handles & platforms.
– Audit of your social media channels.
– Defining your brand’s USP.
– Streamline your content creation process.
– Copywriting.
– Go-to-market strategy, product or service launches.
– Campaign analysis, reporting and decks.
– Collaborate with your wider teams on integrated campaigns and brand activations that help you achieve your commercial goals.

Testimonials

Lia Haberman

I’d take Georgia’s breakdown for a keynote any day – one of my favourites from
State of Social 2024!

Meg Coffey

Georgia was widely regarded as one of the stars of State of Social 2024.