Social Strategy
How do you actually know if your content brings you customers?
Social isn’t just a channel anymore. It’s foundational to how brands operate and shape reputation, drive culture, and directly impacts commercial outcomes.
I help brands set the national vision, drive commercial growth and convert cultural relevance into measurable business impact.
I track the data, find the patterns and let you know which platforms are worth your time.
I work with you to stay consistent with your social media schedule and lessen content overwhelm.


Services
– Social media strategy for new handles & platforms.
– Audit of your social media channels.
– Defining your brand’s USP.
– Streamline your content creation process.
– Copywriting.
– Go-to-market strategy, product or service launches.
– Campaign analysis, reporting and decks.
– Collaborate with your wider teams on integrated campaigns and brand activations that help you achieve your commercial goals.
Testimonials
Lia Haberman
I’d take Georgia’s breakdown for a keynote any day – one of my favourites from
State of Social 2024!
Meg Coffey
Georgia was widely regarded as one of the stars of State of Social 2024.